Wednesday, May 4, 2011

Target's Top Creatives Offer Lessons about Managing a $35 Billion Brand


How do you get 10 agencies, 4 digital partners, and 3 branding studios to sing the same tune, while helping run a $35 billion company with 1,755 stores?
1. Be Transparent
2. Play Nice
3. Be Open
4. Stretch the Work
5. Talk Talk Talk

To see the complete story by Helen Walters and the story from FastCoDesign, please visit: http://www.fastcodesign.com/1663646/targets-top-creatives-offer-5-lessons-about-managing-a-35-billion-brand?partner=co_newsletter

If you'd like your artwork to help mirror your brand, enhance your brand and define your brand, call us at (888) 440-9260.  We've been working with companies in the US since December 2000 who need specific artwork for their project, re-design or branding.

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