Friday, April 29, 2011

Logo Design - Yellow Evokes Hunger, Happiness and Joy

by Sam Anderson
Yellow Logos:

Yellow is another color that evokes hunger among humans. Other reactions of yellow include warmth, positivity, Happiness, Joy and buoyancy. The best feature of using yellow in logo design is that it is bright and catches the eye of the audience. A prime example of yellow color in logo design is McDonald’s golden arches logo that increases appetite among the people.

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