Friday, April 15, 2011

Color Psychology in Logo Design - Red

Written by Sam Anderson, from

Color psychology is crucial in logo designing and can make or break your logo design. Ever wondered why do we feel hungry every time we see McDonald’s logo or Pizza Hut logo? Beside the fact that they are fast-food restaurant logos, the red and yellow color induces your appetite even though you aren’t hungry.

Red is the strongest of all colors. It evokes a variety of strong emotions like aggressiveness, passion, strength, vigor and vitality.

For the full story please visit:

We at Art Rent and Lease LOVE the color red (it's also in our logo!) - thanks Sam for a great story!  Of course, today is TAX day, so many of our viewers may be seeing Red ;-) and not green.

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