Friday, March 25, 2011
Designing in the Feel of a Brand
From ASID and Hospitality.net
What is it that stimulates the sensation, "It feels good in here," when you walk into a room? Why and how can interior design support the activities that take place in a room and bring about such effects as an increase in communicativeness, greater appetite or improved brainpower…or stimulate relaxation, well-being or other moods? Hospitality expert Ines Klemm, whose work examines the ways that space, light and color are tied to a guest’s emotion and memory, offers some insights.
For the full article, please visit: http://www.hospitalitynet.org/news/154000320/4050443.html