Monday, January 3, 2011

NYC museum will explore scent as art form

FILE - This Thursday, Sept. 18, 2008 file photo shows The Museum of Arts and Design in it's new space at 2 Columbus Circle in New York.  The nose rare
AP – FILE - This Thursday, Sept. 18, 2008 file photo shows The Museum of Arts and Design in it's new space …

By ULA ILNYTZKY, Associated Press Ula Ilnytzky, Associated Press – Thu Dec 9, 11:13 am ET

NEW YORK – The nose rarely figures in the sensory experience of a museum visitor. That is about to change at one New York City museum.

The Center of Olfactory Art dedicated to scent as an art form was launched at the Museum of Arts and Design on Thursday.

The center will present its first exhibition, "The Art of Scent, 1889-2011" next November, examining the reformulation and innovation of olfactory works by some of history's best-known perfumers through 10 seminal scents.

An audio guide, narrated by Burr, will explain the context in which they were created. Each perfume will be identified only by artist and year to allow visitors to appreciate each as an independent work.

And don't expect fancy fragrance bottles, brand perfumes, design graphics and packaging to be part of the exhibit.  Visitors to "The Art of Scent" will experience each fragrance along a 6-foot-wide path that will follow the curvature of the gallery wall where buttons on a specially-design atomizing machine will release "the work of art."

For the complete artcle, visit: http://news.yahoo.com/s/ap_travel/20101209/ap_tr_ge/us_travel_brief_scent_as_art_1

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